Let WPIC’s data and insights provide you with the clarity you need in order to enter markets in Asia effectively and win market share.
Whether your data comes from Baidu, Tmall, WeChat or another platform, make sure your team has the right tools in hand to win in the world’s most important e-commerce markets.
Through WPIC’s data and insights, your company can discover what sort of market your products have in China and Japan, project your brand’s performance, identify and optimize the correct product mix, monitor consumer sentiment, and protect trademarks.
Explore Our Services
Market Wide Data
Through WPIC’s macroeconomic data, individual companies, institutional investors, governments, and agencies of all sizes can access verifiable information and accurately glean what’s happening on the ground in the world’s second-largest economy. Learn More
Baidu.cn, China’s most popular Internet search engine, enables over 75 per cent of China’s search volume and accounts for one per cent of search engine market share worldwide. Learn More
Data Market Research in China and Japan
Many companies learn (sometimes after the fact) that Chinese and Japanese consumers have different tastes and preferences to their Western counterparts. WPIC Marketing + Technologies leverages powerful, reliable data to provide the three-dimensional blueprint our clients need. Learn More
Market Viability, GTM, Modelling
To ensure market viability in new markets, your organization needs a comprehensive assessment of the market and your competitors. Leverage our proprietary tool Discripto® to glean accurate, actionable insights into the Asia markets beforehand. Learn More
Trademark and IP Protection China
WPIC Marketing + Technologies’ custom-built, big data, distributed script engine Discripto® identifies each and every instance of trademark and IP infringement in China. Learn More
Social listening provides your brand with valuable feedback and detail on your customers’ wants, needs and questions about your products. Learn More
Take the mystery out of the market
Discripto is WPIC’s custom-built, big data, distributed script engine that provides your business with end-to-end visibility into China’s e-commerce market. Whether you’re in need of a market-entry blueprint or market-growth support, Discripto takes the mystery out of the market. Guide your business decisions with data-backed clarity you can bank on.
Market assessment research
As Lululemon was looking to enter the Chinese market, they did not know what the size of the opportunity was. They were unsure what the main online e-commerce platforms were and what their competitors were doing in China. MORE
Counterfeit Protection and Tmall Ecommerce
Pantone approached WPIC to eliminate black market violators from numerous platforms, including its preferred third party e-commerce space: Tmall. MORE