Timing is everything: The crystal ball effect of data

Whether located in Canada, the U.S., Europe, or elsewhere, brands recognize the massive online retail opportunity China represents. e-commerce platforms such as industry leader Tmall, owned by Alibaba, and its nearest competitor JD continue to drive significant revenue. 2018 saw a 23.90 per cent increase in online retail sales compared to the previous year1. In China, Tmall currently holds a 51.3 per cent share of the Chinese e-commerce market, with JD.com coming in second place with a 32.9 per cent share2. Both platforms offer domestic and global portals for brands with differing cost structures, import and export rules, and licensing requirements.

Download White Paper

Download your free whitepaper here: