Interested in what's happening on the ground in APAC today? Tune in to The Negotiation podcast, an ongoing series of conversations between host Todd Embley and the most engaging, impactful and accomplished minds in the region.

With conversations that dive into consumer behaviour, geopolitics, environmental sustainability, economic policy, marketing, technology and much much more, The Negotiation is your window into the world's most dynamic region and the trends that make it so.

Episode 158: Online vs Offline And The Future Of Retail In Asia (Part 2)

This episode is part 2 of a two-part series of our conversation with Arnault Castel. He shares how Kapok works with brands in his store, which brands are doing well resonating with consumers in Asia, whether or not it’s important to have a brick-and-mortar presence in today’s D2C environment, and more. more

Episode 157: The Coolest Store In Hong Kong (Part 1)

This episode is part 1 of a two-part series of our conversation with Arnault Castel, the founder of Kapok in Hong Kong. He shares what brought him to Hong Kong, what made him start Kapok, his curated ecosystem, and why customers keep coming back. more

Episode 151: Nuances Of Consumers In China (Part 2)

This is part 2 of a two-part series with Louis Houdart, the founder of Creative Capital. In this episode, he shares how the world is truly changing from a geographical and category angle when it comes to Chinese brands, especially in the West. more

Episode 150: From Flower Shops To Chinese Brand Building (Part 1)

Episode 150 is part 1 of a two-part series where host, Todd Embley sits down with Louis Houdart, the founder of Creative Capital to discuss importance of strong concepts, branding excellence within China, and just how important it is to always focus on a brand’s image. more

Episode 146: The Omni Channel Experience In Asia (Part 1)

This episode is part 1 of a two-part series of our conversation with Patrick Deloy, the Managing Director at Merkle. We cover a wide range of topics including the current state of omnichannel retail in APAC trends and tactics the West could emulate. more

Episode 137: Localizing For Consumers In Japan (Part 1)

This is part 1 of a two-part series of our conversation with Bill Tung, the Managing Director at Peaks Consulting. We also cover topics like the common mistakes brands marketing to APAC consumers, optimizing your organizational structure to thrive in foreign markets, and how to prepare for complaints and returns operating in an overseas market. more